Privacy Policy


(Updated 21 January 2020)




A. Who we are: 

We are Discovery Corporate Services Limited. We provide a range of free and paid-for content services, such as HGTV, which is available through our website, in the United Kingdom and Ireland (the "Services").


We are based in the United Kingdom. Our company details are in section 1 below.


If you have any questions or need any help in relation to our privacy policy, please contact our Data Protection Officer at


B. Our values and what this privacy policy is for:


We value your privacy and want to be accountable and fair to you as well as transparent with you in the way that we collect and use your personal information.  Our overall aim is to ensure that our collection and use of personal information is appropriate to the provision of the Services to you, and is in accordance with applicable data protection laws. We also want you to know your rights in relation to your information which you can find set out in section 10 below.


In line with these values, this privacy policy tells you what to expect when we collect and use personal information about you. We have tried to make it easy for you to navigate so you can find the information that is most relevant to you and our relationship with you.


We are always looking to improve the information we provide to our customers and contacts so if you have any feedback on this privacy policy, please let us know using our contact details in section 13below.


C. Who this privacy policy applies to:


This privacy policy applies to all users of our Services.


D. Your rights to object:


You have various rights in respect of our use of your personal information as set out in section 10below. One of the fundamental rights to be aware of is that you may ask us to consider any valid objections which you have to our use of your personal information where we process your personal information on the basis of our, or another person's, legitimate interest.


E. What you need to do:


Please read this privacy policy carefully to understand how we handle your personal information. 


F. What this privacy policy contains:


This privacy policy describes the following important topics relating to your information:


1.  Who we are

2.  Children

3.  The personal information we collect about you

4.  How we store and use your personal information

5.  How we share your personal information and who we share it with

6.  International transfers

7.  Cookies and similar technologies

8.  Security

9.  Data Retention

10. Your Rights

11.  Third-party sites

12.  Changes to this privacy policy

13.  Complaints, queries and suggestions




1. Who we are


We are Discovery Corporate Services Limited, registered in England with company number 08597513 whose registered office is at Chiswick Park Building 2, 566 Chiswick High Road, London W4 5YB, United Kingdom and we are the data controller of the personal information that we collect from you.


You can contact us in relation to this privacy policy by email to our Data Protection Officer at


2. Children


Our Services are not directed at children and we do not and will not knowingly collect personal information from any unsupervised child under the age of 13.


3. The personal information we collect about you


Information from your online interactions


We collect the following information from your online interaction with the Services:


● how you access our Services and the devices that you use to access our Services. This includes collecting unique online identifiers such as IP address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this Services;


● information about how you use the Services, including but not limited to your browsing information; and


● any email communications, including attachments, which you send to us.


Information that you share with us


When you submit personal information to us through data entry fields on the Services, we may collect the following information from you:


● your name;


● your email address;


● your residential address; and


● your phone number.


Third parties or publicly available sources


We may receive personal information about you from various third parties as set out below: 


● technical data from the following parties:

- analytics providers based inside and outside the EU, such as Adobe Analytics, mParticle and Google Analytics; 

- advertising networks based inside and outside the EU, such as Google Ad Manager, Facebook Audience Network and FreeWheel; and

- search information providers based inside and outside the EU, such as Google.


For further information about how each of these parties collect and use your data, please see the 'Third-party advertising companies' section below;


● identity and contact data from data brokers, aggregators and publicly available sources; and


● third parties that provide certain services to us within the Services, for example, facilitating and administering customer feedback forms and competitions.


4. How we store and use your personal information


We store and use your personal information for the following reasons:


● it is necessary in order for us to fulfil a contract that we have with you;


● it is required in our legitimate interests;


● it is required in order for us to comply with our legal obligations; or


● it is permitted because you have provided your consent to us.


Where we need to collect personal information by law, or under the terms of a contract we have with you and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (in this case, to provide you with the Services). In this case, we may have to cancel the Services but we will notify you if this is the case at the time.


Necessary for us to fulfil our contract with you


We collect, store and use your personal information including information about how you use and access the Services, because it is necessary in order to provide the Services requested by you pursuant to the contract made between you and us when you agreed to our Terms of Use . This includes:


● making the Services available to you;


● providing any Services that you request;


● administering the Services; and


● service and account administration requirements such as where we need to contact you for reasons related to the Services (for example, where we need to notify you about Services updates or amendments to our Terms of Use, Cookie Policy or this priv acy policy).


If you have entered into a competition on the Services, then, pursuant to the competition terms and conditions provided to you at the time of entry, we will use your contact details (such as email address or postal address) to administer your entry and inform you if you have won a prize.


Our legitimate interests


Sometimes, our use of your personal information is for purposes which are ancillary to the provision of the Services. In those circumstances, we believe we have a legitimate interest in handling your personal information, and believe that the benefits of this storage and use of your personal information will outweigh any potential impact on you and not unduly prejudice your rights or freedoms. The relevant circumstances are:


● detecting and preventing fraud;


● keeping our Services, products and IT systems secure;


● ensuring that our own processes, procedures and systems are as efficient as possible;


● analysing and enhancing the information that we collect;


● analysing your video consumption, playback and general viewing habits in order to understand viewership and update and improve our Services, including but not limited to our content, features, scheduling, technology and products;


● determining the effectiveness of our promotional campaigns and advertising; 


● to use IP addresses and device identifiers to identify the location of users and block any unauthorised users; and


● dealing with your enquiries and requests (for example if you were to contact customer services to ask for help and assistance then we would need to process your contact details).


If we rely on our (or another person's) legitimate interests for using your personal information, we will undertake a balancing test to ensure that our (or the other person's) legitimate interests are not outweighed by your interests or fundamental rights and freedoms which require protection of the personal information.  You can ask us for information on this balancing test by using the contact details at section 13 below.


For legal reasons


We will use your personal information in order to comply with our legal obligations. These obligations include: 


● us complying with our legal obligations; and


● if we are asked by regulatory bodies or law enforcement agencies to share your personal information with them.


Anonymous data


We collect anonymised details about visitors to our Services for the purposes of aggregating statistics or reporting purposes.  However, no single individual will be identifiable from the anonymised details we collect for these purposes.


Third-party advertising companies


We want to make sure that our advertising and marketing is relevant and interesting to you and our other users. To achieve this, we use third-party advertising and technology companies to serve ads and/or provide aggregated data to assist in serving ads when you visit or use our Services. This includes third-party technology companies which collect data about you in order to build a profile of your preferences based on your activities when you visit or use our Services. We also use these companies to automatically collect data from you when you use our Services in order to help us identify the ads that are served to you and what you do after seeing those ads. In addition, we also share data with providers of web analytics tools, such as Google Analytics, which we use to analyse your use of the Services.


These third-party advertising companies collect, store and use data by integrating cookies and other tracking software on our Services. Please see our Cookie Policy for further information. In some cases these third parties will also use the data that they collect for their own purposes, for example they may aggregate your data with other data they hold and use this to inform advertising related services provided to other clients and work with other advertising companies and share your personal information with such companies as part of the process.


Please see our Cookie Policy for more information on the third-party advertising companies which collect, use and store data about you, and the use of cookies and other tracking technologies on our Services. From our Cookie Policy you can also find out how to exercise control over this collection and use of data. If you choose to restrict or prevent tracking for these purposes then the advertising you see when you visit or use our Services will no longer be tailored to your preferences.


We might also share your data with social media or other similar platforms, so that you and other people can see relevant content on that platform. For example, we may use the Facebook Custom Audiences service and share your email address in a protected format with Facebook so that we can: include you in a custom audience that we will serve relevant advertising content to on Facebook; or create an audience of other Facebook users based on the information in your Facebook profile.


5. How we share your personal information and who we share it with


We disclose information under the following circumstances:


● Third-party service providers: When we share information with third-party service companies to facilitate or to provide certain services on our behalf. This will include:


-  IT infrastructure companies that facilitate our provision of the Services to you;

-  third parties who provide first level customer support on our behalf;

-  IT support service providers; and 

-  other third-party service providers, for the purpose of providing or tracking our customers' use of the Services and in accordance with our instructions.


These companies are authorised to use your personal information only as necessary to provide these Services to us.


● Group companies: We may provide your personal information to our subsidiaries or affiliated companies for the purpose of processing personal information on our behalf to provide the Services to you. These parties are required to process such information based on our instructions and in accordance with this privacy policy. They do not have any independent right to share this information.


Compliance with laws and legal proceedings: When we respond to court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims. When we believe in our sole discretion it is necessary to share information in order to investigate, prevent or take actions against illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our Terms of Use, or as otherwise required by law.


● Merger or acquisition: When we need to transfer information about you if we are acquired by or merged with another company. If we are involved in a merger, acquisition, or sale of all or a portion of our assets, you will be notified afterwards via email and/or a prominent notice on our Services of any change in ownership or use of your personal information, as well as any choices you may have regarding your personal information.


6. International transfers


If you are located in the EU then we may transfer personal information that we collect from you to third-party data processors located in countries that are outside of the European Economic Area ("EEA") or the UK (including to the United States) or to members of our group of companies in connection with the above purposes. Please be aware that countries which are outside the EEA may not offer the same level of data protection as the EEA or the UK, although our collection, storage and use of your personal information will continue to be governed by this privacy policy.


When transferring personal information outside the EEA or the UK, we will:


● include the standard contractual data protection clauses approved by the European Commission for transferring personal information outside the EEA into our contracts with those third parties (these are the clauses approved under Article 46.2 of the General Data Protection Regulation ("GDPR") or any UK approved equivalent clauses; or

● ensure that the country in which your personal information will be handled has been deemed "adequate" by the European Commission under Article 45 of the GDPR; or

● (where appropriate when we are transferring your personal information to a recipient in the US) ensure that the recipient is part of the Privacy Shield which requires them to provide similar protection to any personal information shared between Europe and the US.


You can find out further information about the rules on data transfers outside the EEA, including the mechanisms that we rely upon, on the European Commission website here.


7.  Cookies and similar technologies


Technologies such as cookies, beacons, tags and scripts are used by us and our partners, affiliates, or analytics or service providers. These technologies are used in analysing trends, administering the Services, tracking users’ movements around the Services and to gather demographic information about our user base as a whole. We receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.


We use cookies, for example, to remember users’ settings (e.g. language preference) and for authentication. Users can control the use of cookies at the individual browser level. If you reject cookies, you may still use our Services, but your ability to use some features or areas of our Services may be limited. We are working on a new tool which will give you more control over our use of these technologies; we will make you aware once we have implemented that tool.


Please read more about how we use cookies and what information is collected using cookies in our Cookie Policy


8. Security


Whilst we take appropriate technical and organisational measures to safeguard the personal information that you provide to us, no transmission over the Internet can ever be guaranteed secure.  Consequently, please note that we cannot guarantee the security of any personal information that you transfer over the Internet to us.  


We are committed to protecting your personal information using appropriate technical and operational measures such as access controls that restrict and manage the ways in which your personal information is stored and handled.


9. Data Retention


We will retain information (including personal information) for as long as we need to use it for the reasons set out in this Privacy Policy and will delete it five years after your last activity on the Services except where we need to keep any personal information to comply with our legal obligations, resolve disputes, or enforce our agreements.  


We may delete your personal information (including any account that you set up to use on the Services) if you do not use the Services in five years.


In some circumstances, we may anonymise your personal information (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.


10. Your rights

You have certain rights in relation to your personal information. If you would like further information in relation to these or would like to exercise any of them, please contact our Data Protection Officer at DPO@discovery.comat any time. You have the right to request that we:


● provide access to any personal information we hold about you;

● update any of your personal information which is out of date or incorrect;

● delete any personal information which we are holding about you; 

● restrict the way that we process your personal information;

● prevent the processing of your personal information for direct-marketing purposes;

● provide your personal information to a third-party provider of services; 

● provide you with a copy of any personal information which we hold about you; or

● consider any valid objections which you have to our use of your personal information.


We will consider all such requests and provide our response within a reasonable period (and in any event within any time period required by applicable law). Please note, however, that certain personal information may be exempt from such requests in certain circumstances.  


If an exception applies, we will tell you this when responding to your request. We may request you provide us with information necessary to confirm your identity before responding to any request you make.


If we delete any personal information which are holding about you, this deletion may only relate to the Services and not any other service provided by us in other jurisdictions. You should make requests for each account that you may have set up to access the Services or any other service provided by us. 


11. Third-party sites


The Services contains links and pages to other websites operated by third parties.  Please note that this privacy policy applies only to the personal information that we collect through the Services and we cannot be responsible for personal information that third parties may collect, store and use through their websites. You should always read the privacy policy of each website you visit carefully.


12. Changes to this privacy policy


This privacy policy was last updated on 21 January 2020.

Please check back regularly to keep informed of updates to this privacy policy. Where we make significant changes to this privacy policy, and we have your email address, we will send you notification of the changes.


13. Complaints, queries and suggestions


We have a Data Protection Officer that can assist with all queries regarding our processing of personal information. Our Data Protection Officer can be contacted by emailing


You may also make a complaint to the supervisory authority for data protection matters (the Information Commissioner's Office in the UK and the Irish Data Protection Commissioner in Ireland) or seek a remedy through local courts if you believe your rights have been breached.  Please see the Annex below for further details about those supervisory authorities.




List of data protection authorities (UK and Ireland)


You have the right to lodge a complaint with local data protection authorities in the UK and Ireland if you believe we have not complied with applicable data protection laws.


Please see below for details of the local data protection authorities in the UK and Ireland.




Data Protection Commission

21 Fitzwilliam Square South

Dublin 2

D02 RD28

Tel. +353 (0)761104800





The Information Commissioner’s Office
Water Lane, Wycliffe House
Wilmslow - Cheshire SK9 5AF
Tel. +44 1625 545 745